And the awards go to Lucas Meyer Cosmetics for SWT-7™ and Lecigel™!
SWT-7TM is an ultra high-tech active inspired by reconstructive tissue engineering for the treatment of servere burn injuries. With its never-seen before mechanism of action, it is designed to rapidly give a smoother looking skin, blur the appearance of verticle wrinkles, skin texture, lip countour wrinkles and roughness, and reduce migration of lipstick.
Happiness in a Jar Concept
Lucas Meyer Cosmetics has successfully demonstrated LecigelTM added value by using various techniques developed by specialists psychology and neuroscience to scientifically measure the pleasure that this ingredient induces upon application! This unique new data now offers cosmetic brands the guaranteed customer pleasure and ensures the success of future best-sellers - real moments of pleasure with the power to turn any customer into an addict...