Infinity Ingredients is the UK distributor of IBR-Chill™ from IFF Lucas Meyer Cosmetics.
The link between anxiety, psychological stress and ageing is well-known. They activate skin immune cells, which produce stress hormones resulting in a vicious cycle of stress-induced inflammatory events. Inflammation results in cellular aging and deterioration in healthy skin function. Meditation blocks stress-induced inflammation to fight Anxi-Aging™. By capturing the desert chill vibe IFF Lucas Meyer Cosmetics screened a number of plants endemic to the Israeli desert for their capacity to block CRH-R1 receptor activity.
This resulted in the development of IBR-Chill™, an aqueous extract of sustainably sourced organic pink rock-rose. IBR-Chill™ is standardised for myricitrin, a flavonoid glycoside, previously reported to have anti-anxiety effects. Making IBR-Chill™ the perfect active to fight anxiety and stress related skin ageing.
IBR-Chill™ was found to block the CRH-R1 receptor to prevent NF-kB activation and downstream inflammation – biomimicking meditation. IBR-Chill™ delivers a novel cosmetic strategy to block stress-induced Anxi-Aging™ for healthy and youthful looking skin.
- Water Phase