From glow-boosting actives and skin barrier saviours to texture-transforming formulation heroes, these are the ingredients helping brands create products that consumers genuinely fall in love with. Whether they’re trending all over TikTok, quietly becoming formulator must-haves, or redefining what high-performance beauty looks like, Gabbie’s picked the standouts worth knowing about.
Expect a mix of industry favourites, rising stars, and clever multifunctional ingredients that do a little bit of everything - because who doesn’t love an overachiever?
So whether you’re developing your next hero product, hunting for fresh inspiration, or simply obsessed with all things beauty innovation, you’re in the right place. Grab a coffee, have a scroll, and discover the ingredients currently topping Gabbie’s favourites list 💖
MAGIC FROM THE DEEP
Blue Alga™
One of Gabbie's favourite ingredients right now - a colour-changing seaweed with a real wow factor! Gabbie loves how it supports the growing trend of skin immunity, helping skin feel stronger and more resilient against everyday stress. Innovative, ocean-inspired, and just a little bit magical… what’s not to love?
THE MULTITASKING PRESERVATIVE
Evicide Hydrosens 83
One of Gabbie's go-to ingredients because it makes formulation so easy! This pH independent preservative blend not only offers reliable protection, but also brings added moisture and soothing benefits to the skin. A true multifunctional ingredient that works hard behind the scenes while keeping formulas simple and effective.
GABBIE'S OBSESSED WITH THESE
Is a game changer for formulators! It delivers the same skin-loving benefits as traditional Ceramide NP, but in an easy-to-use liquid form that’s perfect for cold process formulations. Simple, effective, and a huge time saver - what’s not to love?
The ultimate multitasker for haircare formulations! Gabbie loves how easily it fits into today’s trending ‘PLEX’ concepts, helping create hair that looks stronger, smoother, and healthier.
Such an exciting ingredient for next-generation body care! Inspired by the buzz around GLP-1. Gabbie loves how it brings a fresh, science-led approach to bodycare formulations with real consumer appeal.
THE GLOW BOOSTING DUO
|
|
IT JUST GETS BETTER
Phytosqualan Olive
Just keeps getting better! Now backed with new haircare data, it’s a brilliant way to boost the performance of Squalane in your formulations. Gabbie loves how versatile it is — bringing lightweight nourishment, softness, and shine while helping formulators get even more from this beauty favourite.
TRENDING TEXTURES AND SMART SCIENCE
Gabbie loves the Fifth Avenue Glow Milky Toner from Evident Ingredients. It’s a perfect example of a trending skincare texture done right. Lightweight, hydrating, and beautifully milky, it leaves skin looking fresh, radiant, and glowing. It works brilliantly as a skin-focused primer or as the final step for that coveted glass-skin finish. Simple, effective, and seriously glow-worthy!
Spring Snow is such an exciting ingredient concept, and this video explains it brilliantly. Gabbie loves how it brings neurocosmetics to life in a way that feels innovative, engaging, and easy to understand. A great example of how powerful storytelling and science can come together beautifully in the cosmetics world.
SIMPLE. STRONG. EFFECTIVE
Hydrafence™
Gabbie loves this claim because it’s simple, powerful, and instantly captures attention. Hydrafence™ delivers long-lasting hydration support with a consumer-friendly benefit that feels both premium and results-driven. A brilliant example of how strong claims and effective ingredients can work hand in hand.
